No BS allowed: The NYF Advertising Awards calls out industry fluff in new campaign ...

The refreshed design is aimed at educating and empowering consumers, enabling them to make informed choices based on their ...

The ruthless power plays and acidic one-line exchanges in HBO’s Succession offer some intriguing marketing lessons including ...

Blenders Pride Fashion Tour will bring Bal’s passion for art, Kashmiri heritage, and design philosophy to life with archival ...

The model provides access to Google's MMM Data Platform, which offers core data such as impressions, clicks, and costs, as ...

Following the Ghatkopar hoarding collapse that killed 17 in May 2024, the Brihanmumbai Municipal Corporation introduced the ...

The Womb has been appointed to develop narratives and communication strategies for Danone India’s toddler nutrition brands, securing the mandate without a pitch.

HSBC celebrated 100 years of the Dalhousie Square Branch, now BBD Bagh branch in Kolkata reflecting on the shared history, ...

X saw a revenue boost to $1.2 billion in 2024, but with advertisers still hesitant and debt payments matching earnings, the ...

Meta has reached a settlement with Donald Trump over his Facebook and Instagram ban, resolving the lawsuit without accepting ...

The latest report from Qoruz, an Influencer Marketing Intelligence Platform, reveals the extraordinary rise of the influencer ecosystem in India over the last four years. From just 962,000 influencers ...

The TAM AdEx 2024 report highlights the enduring role of celebrity endorsements in Indian advertising, where film stars, sports icons, and television actors continue to drive brand recall. Despite ...