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Exchange 4 Media
50 分钟
Alaya F sings the Gen Z anthem in Max Fashion's latest campaign
Max Fashion has also teamed up with a collective of digital-first creators, including Sufi Motiwala, Devishi Madan, and Dev ...
Exchange 4 Media
1 小时
Aamir Khan turns cave man for Charged campaign
The campaign also introduces a refreshed product identity with a new mascot, the wolf, representing strength and agility.
Exchange 4 Media
2 小时
Global ad spend hits $1 trillion, with 70% going to digital platforms: Martin Sorrell
Sorrell discusses global economy, S4 Capital's world views, the ongoing digital transformation, the role of AI in the ad ...
Exchange 4 Media
2 小时
EssenceMediacom appoints Sunny Sachdev as General Manager - Digital Planning
Sunny Sachdev has been promoted to General Manager - Digital Planning at EssenceMediacom. The news has been shared by Sachdev ...
Exchange 4 Media
4 小时
Shah Rukh Khan adds charm to DP World ILT20
Shah Rukh Khan has been roped in for the ongoing DP World ILT20. This is his third consecutive year of attending DP World ...
Exchange 4 Media
4 小时
Alchemist Marketing Solutions launches influencer marketing division - Buzzwise
Buzzwise will serve as a strategy consultant and execution agency for companies seeking to leverage influencers and content ...
Exchange 4 Media
4 小时
OOH sector's 3T formula in 2025 by Laqshya Media's Atul Shrivastava
The CEO of Laqshya Media shares his thoughts on the key factors defining the industry’s evolution - Tech, Transit media and ...
Exchange 4 Media
5 小时
How strategy trumps scale in omnichannel marketing
Experts at the e4m India Brand Conclave 2025 emphasised brand identity, storytelling, and strategic platform selection for ...
Exchange 4 Media
7 小时
Tata Consumer Products appoints Rajesh Gopal as Global Chief Digital Officer
Tata Consumer Products has appointed Rajesh Gopal as Global Chief Digital Officer. Rajesh Gopal joins from Kimberly-Clark ...
Exchange 4 Media
6 小时
Amazon MX Player unveils over 100 new shows at StreamNext
StreamNext event featured global marketing leaders like Sir Martin Sorrell, Benedict Evans and prominent entertainment ...
Exchange 4 Media
7 小时
Redefining digital advertising in 2025: A blueprint for transformation
Nikhil Kumar, Chief Growth Officer, mediasmart, explains how emerging trends like connected TV, digital out-of-home, and ...
Exchange 4 Media
7 小时
IPG CEO Philippe Krakowsky offered $50 million ‘golden parachute’ as part of merger deal
The Omnicom-IPG merger has been reportedly projected to save up to $750 million in annual savings from job cuts. In light of ...
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