"This effort marks the first time MRC has accredited a hybrid panel/Big Data product inclusive of persons level estimates," George Ivie, CEO/executive director of the MRC.
The Media Rating Council (MRC) has completed its accreditation process covering Nielsen’s innovative Big Data + Panel National TV measurement, after recently accrediting Nielsen’s integration of first ...
Fan-favorites The Avett Brothers thrill in a high-energy, career-spanning hour packed with highlights and new songs from their namesake first album in five years. The North Carolina roots and ...