Jordan Brand is kicking off its celebration for the 40th anniversary of the sneaker that started it all with the Air Jordan 1 ...

The Air Jordan 1 High "Bred" has been fiercely anticipated ahead of its return next month, and as the release draws nearer, ...

Narrator: According to Matt's research, the average price of a basketball sneaker is about $110, while a Jordan's average price is about $145. To understand why Jordan Brand can charge more ...

The upcoming year will be pivotal for the sneaker industry - especially Nike and Jordan Brand. While no company will ever dethrone the iconic American sportswear brands, they can continue to chip ...

At the top of the sneaker game, two iconic brands are facing off: Kanye West’s Yeezy line with adidas and Nike’s Air Jordans. In many ways, it’s a David and Goliath story, as the greatest ...